HOW CAN YOU HELP OUR PROJECT?
It's easy to help BeHUMAN. Just upload a video of you performing a random act of kindness to your Instagram account and tag @thebehumanfoundation using hashtags #BeHUMAN and #behumanchallenge. Monica will tag & post randomly selected videos to add to the BeHUMAN feed, helping to promote doing good no matter where we are.
UPLOAD VIDEO SECTION
Upload your video of random “BeHUMAN” acts of kindness to your Instagram and
tag @thebehumanfoundation using hashtags #BeHUMAN and #behumanchallenge. Monica will randomly tag & post select videos.
BeHUMAN PARTNER PROMINENCE
Consumer Activation
Loyalty
The #BeHUMAN Movement will solidify our partner’s imprint of conscious change and actions highlighting partner/sponsor featured brand and products.
BeHUMAN SPONSOR BENEFITS
- National #BeHUMAN surprise Pop-Up Tour, navigated by our exclusive brand partner tour bus, will take our message of simply Being HUMAN door to door, block to block, and neighbour to neighbour. The Pop-Up Bus Tour will surprise our communities with random acts of kindness, such as, but not limited to: Supporting patient care and advocates, paying off mortgages, zero out balances for utilities and services, purchasing groceries, paying tuition and awarding scholarships, building new homes, and so much more.
- Global #BeHUMAN Challenge will highlight and share the best of humanity through photos and videos of personal stories of triumph for the opportunity to win a special grand prize package which will include an exclusive red-carpet appearance with Monica. Partners will join our global engagement through customised #BeHUMAN splash pages with sponsor and partner filters.
- Promotional messaging and branding through Monica’s social media platforms – 15+ million.
- Facebook, Twitter & Instagram live coverage via live streaming and chats featuring your brand as a primary partner.
- Specialty product placement within our market partners retail chains and markets.
- #BeHUMAN Community Activation Center website to feature further audience segmentation to include: Safe School Zones, Anti-Bullying, Mental Health, Global tolerance, and Gender Equality.
- #BeHUMAN media tour to include: TV, Radio, Digital.
- #BeHUMAN and Monica’s partnership with socially conscious events to provide awareness and encourage local, global, individual and group activations.
